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Can you believe it’s September – despite your age, this time of year is immediately synonymous with back to school which also links to.. winter! Summer is finished beloved, bring out of those autumnal tones and start ordering hot drinks with cinnamon in.

Despite the weather cooling down, we’re raising the temperature another time. Around this time of year, we begin thinking about how we want to celebrate our birthday and this year we’re turning 7! Mad right?! 7 years of product discovery and curating meaningful ways for curly women to connect. For those who have been part of the journey from the beginning, came in during the middle, newbies, came and left and came back – thank you.

This month, we’re working with an OG in the natural hair space and paying homage a brand that meets Black women at every stage of their life journey. Introducing.. Shea Moisture Coconut and Hibiscus collection.


Shea Moisture Coconut & Hibiscus Shampoo

Gentle on the scalp and the tresses, this sulphate free shampoo hydrates hair prone to dryness and damage. Infused with a powerhouse - Coconut Oil which helps replenish lost oil and protects hair from further damage. Hibiscus Flower Extract is a natural calming ingredient which soothes and smooths distressed waves and curls while Silk Protein works on making your hair gloriously silky. Neem Oil is effective in taming frizz and imparting a brilliant shine. A soft but powerful way to start the wash day.

Shea Moisture Coconut & Hibiscus Conditioner

The perfect follow on from shampoo, this conditioner includes natural Ingredients like Silk Protein which is blended into this formula to leave your hair smooth, soft, and silky while enhancing your curls with natural shine. This conditioner instantly softens and detangles dry, frizzy hair while infusing your curls and coils with intense moisture and shine-enhancing nutrients.

Shea Moisture Curl & Style Milk

This styling milk is boosted with natural ingredients such as Coconut Oil, Neem Oil, Carrot Seed Oil and Shea Butter, all ingredients your hair loves for beautifully conditioned natural curls and a healthy shine that looks amazing. Whether you’re a finger detangler or a tools detangler, this styling milk is perfect to smooth out any tangles when washing.

Shea Moisture Curl Enhancing Smoothie

So let’s start with the fact that this product is the winner Styler of the Year in this year's TreasureTress TT Awards!

This Shea Moisture curly hair formula is so rich, it works wonders for taming stray flyaway hair strands that are common when hair is too dry, damaged and over-processed. It smells divine and makes your hair gloriously shiny, with noticeable bouncy curls! This enhancing smoothie bottles in the benefits of Silk Protein, an important ingredient that softens the unruly (because we know our tresses move mad sometimes), making them irresistibly smooth and easy to manage.


We’re kicking off our birthday celebrations next month and if you received this month’s box, you should have received your invitation. We’ve not revealed what the theme is this year but when did we not curate a good time?